Wednesday, 8 July 2015

Romance - Target Audience


The predominant audience for the romance film genre is young women or teenage girls around the age of 12-24 mainly due to the light-hearted nature of the film and the usual protagonist is normally a female, Couples often choose romance films as well as it creates a nice atmosphere and allows them to relate to what they see in the romance genre. Romance films are generally rated between 12-15 due to the content usually shown within the films. Romance films are generally associated with the female audience but the genre is not restricted to that as romance films usually have some sort of male audience watching as well.

The majority of those who watch romance films watch because of their common interest in the genre and they believe that the key aspects of a romance film is the relationship and romance between the main characters. Many also watch romance films due to its versatility as a genre as it is often manipulated and hybridized with other genres; mainly action or comedy which helps romance films gain a wider variety of audiences due to their respective interests or beliefs.

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